IBD covers Achieve Sales Excellence

Just discovered that on Tuesday Investor's Business Daily covered Achieve Sales Excellence, the book that I co-authored with Howard Stevens, the founder and CEO of HR Chally Group. Cord Cooper's article focuses on Chapter 9, which covers the seventh customer rule for sales excellence: "You must be innovative in responding to our needs." Nice summary of the key findings. (Check it out here.) Thanks to Cord, IBD, and whoever turned them on to the book!