Tips for leading people at a distance

strategy+business, June 23, 2021

by Theodore Kinni


Photograph by Urbancow

It seems less and less likely that the pandemic will be the impetus for a permanent, wholesale shift to remote work. Sure, employee sentiment polls find that most people like working from home, and anecdotal evidence suggests a few of them will refuse to return to the office if and when their leaders summon them. But the US Bureau of Labor Statistics reports that only 16.6% of employed persons teleworked or worked at home because of the coronavirus in May 2021, down from 18.3% in April. Moreover, few CEOs of major companies are wholeheartedly embracing remote work: some, like Jamie Dimon of JPMorgan, are rejecting it altogether, and many, including Tim Cook of Apple, are offering some form of hybrid work instead.

This suggests that the title of Harvard Business School professor Tsedal Neeley’s new book, Remote Work Revolution, is something of an overstatement. Indeed, in the book’s introduction, Neeley reports that JPMorgan “is considering a permanently remote workforce”—which isn’t happening. But that doesn’t mean leaders shouldn’t read the book. It is, after all, more and more likely that leaders will be called upon to manage people who are working remotely some of the time. That is, if they aren’t already responsible for distributed teams, salespeople, and other employees whose work takes them on the road, or mixed teams of full-time employees and external contractors. And they will need to be prepared.

“For workers and leaders around the world,” explains Neeley, “untrained remote work isn’t a panacea. In fact, you may have experienced some or all of the many challenges that are inherent in virtual arrangements.” The challenges for leaders include keeping people connected when they aren’t in the same place, building trust and alignment without in-person contact, avoiding Zoom fatigue and other technological pitfalls, creating viable boundaries between work and private lives, and transferring highly coordinated work to distributed settings. Read the rest here.

Why Good Arguments Make Better Strategy

Learned a lot lending an editorial hand here:

MIT Sloan Management Review, June 3, 2021

by Jesper B. Sørensen and Glenn R. Carroll

Image courtesy of Phil Wrigglesworth/theispot.com

Strategy is hard — really hard — to do well. Many leaders will admit this privately: In an anonymous 2019 survey conducted by Strategy&, 37% of 6,000 executive respondents said that their company had a well-defined strategy, and 35% believed that their company’s strategy would lead to success.

Great leaders create ways of engaging their teams that can cut through this strategic fog. They may adopt frameworks to guide their analysis, but they expect participants in strategy discussions to contribute coherent reasoning and defensible ideas. Amazon is well known for its requirement that major initiatives be proposed in the form of a six-page memo. The virtue of the memo — versus a slide deck — is that writing in full sentences and paragraphs forces leaders to clarify how their ideas connect to each other. Similarly, Netflix has driven stunning transformations in the media landscape in part through its success at encouraging its leaders to debate ideas frankly and its willingness to empower them to take risks without waiting for an annual strategy planning process. It is no surprise that CEO Reed Hastings views working from home as “a pure negative” for the company, in part because “debating ideas is harder now.”

The emphasis on vigorous debate at Netflix and Amazon clarifies a truth that many approaches to strategy obscure: At their core, all great strategies are arguments. Sure, companies can and do get lucky; sellers of hand sanitizer, for instance, have done very well during the pandemic. But sustainable success happens only for a set of logically interconnected reasons — that is, because there is a coherent logic underlying how a company’s resources and activities consistently enable it to create and capture value. The role of leaders is to formulate, discover, and revise the logic of success, making what we call strategy arguments.

Many leaders would agree with this claim but struggle with how to translate the insight into practice. What does it mean to construct a strategy argument? How does one evaluate such an argument? Read the rest here.